Film Noir..

Film noir is a cinematic term used primarily to describe stylish Hollywood crime dramas, particularly those that emphasize cynical attitudes and sexual motivations. Hollywood's classic film noir period is generally regarded as stretching from the early 1940s to the late 1950s. Film noir of this era is associated with a low-key black-and-white visual style that has roots in German Expressionist cinematography. Many of the prototypical stories and much of the attitude of classic noir derive from the hardboiled school of crime fiction that emerged in the United States during the Depression.

The classic film noir photographic style uses low-key lighting. It also uses high contrast light and shade for dramatic effect. A key aspect of Film Noir is the femme fatale character; an alluring leading lady who seduces her unsuspecting male co-star.

 

 

Avant Garde

The term Avant Garde - literally “Vanguard” or “Advance Guard” - was first coined by  Clement Greenberg in 1939 when he described avant guard literature and art as a means of resisting the “dumbing down” of culture by consumerism.  Avant guard photography could be described as unconventional or experimental; ahead of its time - unique and modern.

 

At ScarletDiva we are happy to experiment and to push boundaries to create that unique image. An image of you which although tasteful and discreet, will stand out from the crowd and be the talking point and envy of your friends.

 

Art House